Kimball Gardens Is a Company That Operates as Two Distinct

question 45

Multiple Choice

Kimball Gardens is a company that operates as two distinct businesses-one that sells lawn and garden products and one that markets booklets. Each business is called a ________.

• A)separate entity
• B)strategic business unit (SBU)
• C)matrix
• D)division
• E)business portfolio

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Definitions:

Self-Promotion

The action of promoting oneself, one's abilities, or achievements, often to advance one's career or reputation.

Stereotyping

The act of ascribing generalized and oversimplified characteristics to all members of a group, often leading to biased perceptions.

Projection

A defense mechanism where individuals attribute their own unacceptable thoughts, feelings, and motives to another person.

Own Traits

Pertains to the characteristics or qualities that define an individual's identity and behavior, influencing their interactions and decisions.