In Response to Charges of Cultural Pollution, Marketers Should ________

question 140

Multiple Choice

In response to charges of cultural pollution, marketers should ________.

• A)target their communications as much as possible
• B)stop creating false wants
• C)stop creating too much materialism
• D)lower promotion costs
• E)use social media only

---

Definitions:

Available-For-Sale Investment

A classification for investments in securities that are not classified as held-to-maturity or trading securities, with changes in their value recorded in other comprehensive income.

Equity-Method Income

Income recognized by an investor from its investment in another entity, equivalent to the investor's share of the investee's net income.

Net Income

The total profits of a company after all expenses and taxes have been deducted from revenue.

Net Income

Net income is the total profit of a company after all expenses and taxes have been deducted from revenue, indicating its earnings.