What Are the Four Steps,in Order,to Designing a Customer-Driven Marketing

question 51

Multiple Choice

What are the four steps,in order,to designing a customer-driven marketing strategy?

• A)market segmentation,differentiation,positioning,and targeting
• B)positioning,market segmentation,mass marketing,and targeting
• C)market segmentation,targeting,differentiation,and positioning
• D)market alignment,market segmentation,differentiation,and market positioning
• E)market recognition,market preference,market targeting,and market insistence

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Definitions:

Protocol Do's

Guidelines or best practices that should be followed within a specific context or situation.

Lunch Time

The period during the day allocated for eating lunch, typically occurring in the midday.

Punctual

The characteristic of being on time or performing an action at the agreed or scheduled time.

Diversity Practices

Actions that can result in increased knowledge, skill, and creativity; better products and services provided to diverse populations; and the ability to recruit excellent talent from the entire labor pool. Such practices include top management’s personal involvement, targeted recruitment, diversity education, network and support groups, and work and family policies that support diversity.