The Skillful Use of Marketing Can Turn a Person's Name

question 60

Multiple Choice

The skillful use of marketing can turn a person's name into a powerhouse brand. This is an example of ________.

• A)solicitation
• B)public relations
• C)people as brands
• D)product mix
• E)marketing principles

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Definitions:

Feedback

The process of giving and receiving information about performances or behaviors, aimed at improving future outcomes.

Norm

A standard or pattern of behavior that is considered typical or expected within a specific group or society.

Equilibrium

A state of balance or stability within a system, where opposing forces or influences are equal and cancel each other out.

Innovation

The introduction or application of new ideas, methods, or products intended to improve efficiency, effectiveness, or competitive advantage.