Contemporary Marketing Practice Is the Responsibility of Which Group or Groups

question 86

Multiple Choice

Contemporary marketing practice is the responsibility of which group or groups of organisational employees?

• A)marketing and finance
• B)sales and customer support
• C)information technology
• D)general management
• E)All of the above.

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Definitions:

Operating Activities

Business activities related directly to the production and delivery of goods and services.

Net Income

The remaining earnings of a company following the deduction of all expenses and taxes from its total revenue.

Cash Dividends

Payments made by a company to its shareholders from its profits or reserves, representing a share of the corporate earnings.

Financing Activities

Transactions and events that affect long-term liabilities and equity of a company, including issuing debt, repaying loans, and distributing dividends.