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If a product's performance falls short of the customer's expectations,the buyer will be dissatisfied.
Upward-sloping
Describes a curve on a graph that moves higher as it goes from left to right, often used to illustrate the relationship between price and supplied quantity in supply curves.
Short-run Supply Curve
A graphical representation showing the quantity of goods that producers are willing to supply at various prices over a short period, where at least one input is fixed.
Perfectly Competitive Market
A theoretical market structure characterized by an infinite number of small firms, homogeneous products, perfect information, and ease of entry and exit.
Demand Increases
A situation in market analysis where the quantity of a good or service that consumers are willing and able to buy rises.
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