Which of the Following Statements Regarding Marketing Intelligence Is True

question 73

Multiple Choice

Which of the following statements regarding marketing intelligence is true?

• A)Marketing intelligence is privately held information.
• B)The advantage of using competitive intelligence is negligible.
• C)All marketing intelligence is free.
• D)Marketing intelligence is publicly available information.
• E)Marketing intelligence gathering is more focused on gaining insights into consumer activities than competitors' activities.

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Definitions:

Maladaptation

Behavior or traits that are counterproductive to an individual's well-being or survival in a particular environment.

Discipline

The practice of training people to obey rules or a code of behavior, using punishment to correct disobedience.

Inspecting

The process of examining something closely in order to gain information.

Unrestricted

Free from limitations, controls, or restrictions; allowing complete freedom of movement, action, or use.