For Decades,Ocean Spray Cranberry Jelly Has Been on Thousands of Christmas

question 189

Multiple Choice

For decades,Ocean Spray cranberry jelly has been on thousands of Christmas tables globally.Ocean Spray is working hard to implement other strategies to encourage consumers to use the product all year round.Ocean Spray is seeking to move beyond the limited ________ segmentation strategy it used in the past.

• A)user rate
• B)lifestyle
• C)family life-cycle
• D)benefit
• E)occasion

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Definitions:

Phospholipids

A class of lipids that are a major component of all cell membranes, consisting of two fatty acids, a glycerol unit, and a phosphate group.

ATP

Adenosine triphosphate, a universal energy currency of cells, used to fuel various cellular processes.

Macronutrient

A type of nutrient required in large amounts for human growth, development and maintenance, including proteins, fats, and carbohydrates.

Amino Acids

Organic compounds that combine to form proteins and serve as the building blocks of life.