What Is the Following Statement an Example Of? 'To Families

question 44

Multiple Choice

What is the following statement an example of? 'To families concerned about safety,Volvo offers a vehicle with state-of-the-art safety features and stylish design that give you peace of mind when driving.'

• A)positioning statement
• B)service differentiation
• C)concentrated segmentation
• D)competitive advantage
• E)responsible target marketing

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Definitions:

Social Competition

The rivalry among individuals or groups for resources, status, or power within a society, often influencing social dynamics and interactions.

Dominant Group

A social group possessing institutional power and privileges, exerting control and setting norms for the society as a whole.

Social Identity

An individual's sense of who they are based on their group memberships, such as social, cultural, and family groups.

Accentuation

The process of emphasizing or stressing certain features or aspects, making them more noticeable.