A Brand Name Should Translate Easily into Foreign Languages

question 138

True/False

A brand name should translate easily into foreign languages.

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Definitions:

Short-term Memory Span

The ability to retain a limited amount of data in an immediately accessible form for a brief duration.

Long-term Potentiation

A lasting increase in signal transmission between two neurons, thought to be a biological mechanism behind learning and memory.

Synaptic Transmission

The process of transferring neurotransmitters from one neuron to another across a synapse to continue or modify a neural signal.

Information Processing

The series of actions or steps taken in order to store, retrieve, and make sense of information.