Examlex
________ occurs when a company introduces a new product into the market.
Marketing
The activities, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.
SRM
Supplier Relationship Management (SRM) is the systematic, strategic coordination of business processes between an organization and its suppliers to optimize the value delivered through the supply chain.
Supplier Evaluation
The process of assessing and approving potential suppliers by quantitative and qualitative assessment.
Order Management
The process of tracking and fulfilling sales orders, from the initial order placement to delivery to the customer.
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