In a ________,Two or More Companies at One Level Join

question 39

Multiple Choice

In a ________,two or more companies at one level join together to follow a new marketing opportunity.

• A)franchise
• B)corporate VMN
• C)horizontal marketing network
• D)multichannel distribution network
• E)conventional distribution channel

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Definitions:

Gain

An increase in quantity, quality, or value, often used in financial contexts to refer to profit but can apply to a variety of other contexts such as gain in knowledge.

IQ Points

represent units of measure used to denote an individual's cognitive capabilities as compared to the general population, based on standardized intelligence testing.

Crystallized Intelligence

Represents one's accumulated knowledge and verbal skills, which typically increase with age, as per cognitive psychology.

Cultural Differences

Variations in the practices, norms, and values of different groups of people, influenced by geographical, historical, religious, and social factors.