Which Promotional Tool Is Most Effective in Building Up Buyers

question 153

Multiple Choice

Which promotional tool is most effective in building up buyers' preferences,convictions and,most importantly,actions?

• A)mass-market advertising
• B)segmented advertising
• C)sales promotion
• D)public relations
• E)personal selling

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Definitions:

Color-coding

The practice of using different colors to categorize and organize objects or information for easier identification.

Patients

Individuals receiving medical treatment or under the care of a healthcare professional due to illness or injury.

Recall Notices

are alerts sent out to inform consumers of defects or issues with products that have been sold or distributed which may be a safety hazard or require repair or replacement.