The ________ Approach Fits Better with Today's Relationship Marketing Focus

question 47

Short Answer

The ________ approach fits better with today's relationship marketing focus than does a hard-sell approach.

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Definitions:

Marketing Manager

A professional responsible for developing, implementing, and executing strategic marketing plans for an entire organization or lines of business and brands within an organization.

Drive

An intrinsic motivation or internal push that leads an individual to pursue goals or engage in certain behaviors.

Goal

An aim or desired outcome that an individual, group, or organization strives to achieve, guiding behavior and effort.

Types of Motivational Conflicts

The differing internal struggles an individual faces when choosing between two competing desires or needs.