Which of the Following Purposes Is NOT a Common Use

question 22

Multiple Choice

Which of the following purposes is NOT a common use of a direct marketing database?

• A)identifying prospective customers
• B)generating sales leads
• C)profiling customers based on previous purchases
• D)gathering marketing intelligence about competitors
• E)building long-term customer relationships

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Definitions:

Random Chance

The concept that events occur with no deterministic pattern or predictability, often used to explain the occurrence of events without apparent cause.

Anthrax

A serious disease caused by Bacillus anthracis, characterized by skin ulcers, lung infections, or septicemia, and affecting humans and animals.

Treatment

Medical care given to a patient for an illness or injury, aimed at relieving symptoms or curing the condition.

Experimental Variable

Factor of the experiment being tested.