When Developing a Persuasive Message,when Should Audience Objections Be Addressed

question 73

Multiple Choice

When developing a persuasive message,when should audience objections be addressed?

• A)As soon as the objection is mentioned
• B)When all objections have been voiced
• C)Before they become objections
• D)After the product or service has been delivered
• E)As the audience absorbs the message

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Definitions:

Discriminant Validity

The extent to which a test or measure differentiates between distinct groups or constructs, showing it is not correlating too highly with measures from different constructs.

Split-half Reliability

A measure of consistency where a test is divided into two parts and an individual's scores on both halves are compared.

Test-retest Reliability

A measure of the consistency of a psychological test or assessment tool across time, assessing the stability of test scores on repeated applications.

Alternate Forms Reliability

The consistency of the results of two tests constructed in the same way from the same content domain, administered to the same participants.