Which of the Following Is True About the Use of Emotional

question 3

Multiple Choice

Which of the following is true about the use of emotional and logical appeals in persuasive messages?

• A)A good persuasive business message should rely solely on logical appeals.
• B)All persuasive appeals are either purely logical or purely emotional.
• C)The use of emotional appeals in marketing and sales messages is unethical.
• D)Using words such as freedom, success, and compassion calls on feelings and audience sympathies.
• E)An emotional appeal uses analogies, inductive reasoning, and deductive reasoning.

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Definitions:

Predictor Variable

A variable used in-statistical models to predict or estimate the value of an outcome variable.

P Predictor

A variable in a statistical model that is used to predict the outcome of a dependent variable based on its relationship with the predictor.

Regression Equation

An equation in mathematics employed to forecast the value of a dependent variable using one or more independent variables.

Unit Increase

A single increment or step up in quantity, size, or number in a given context.