The Company Has Decided to Treat the Premium Price of the Savannah

question 16

Multiple Choice

The company has decided to treat the premium price of the Savannah Gold as a selling point of the product and would like to highlight it in the marketing message.Which of the following lines would best serve this purpose? Where would you place the line in the marketing message?

• A)"The Savannah Gold announces to the world that you have arrived!" This line should be placed at the end of the message.
• B)"The Savannah Gold is great value for money!" This line should follow the list of features.
• C)"The Savannah Gold costs just a few thousands more than the Savannah GT." This line should be placed in the middle of the message.
• D)"Rockford Motors announces the launch of the limited-edition Savannah Gold-a premium pickup truck that combines the ruggedness of a truck with the luxury of a high-end SUV!" This line should replace the opening statement in the message.
• E)"Despite the higher price, you will never regret buying the Savannah Gold." This line should be placed at the end of the message.

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Definitions:

Fair Value

An estimate of the market value of an asset or liability, based on the current price at which an asset could be sold or a liability settled in a fair transaction between willing parties.

Double Declining-Balance

An accelerated depreciation method that doubles the normal depreciation rate, reducing the book value of assets more quickly in the initial years.

Normal Balance

The expected debit or credit balance of an account, indicating its typical financial activity and position in the accounting equation; a different phrasing from the first definition.

Permanent/Temporary

Permanent/temporary classification refers to the duration for which assets, liabilities, or policies are intended to last, with permanent being indefinite and temporary for a limited period.