Mothers-To-Be Are Potential Users Who Will Turn into Heavy Users

question 5

Multiple Choice

Mothers-to-be are potential users who will turn into heavy users of infant products and services. By targeting mothers-to-be as future heavy users, producers of these products and services are segmenting consumers on the basis of ________.

• A) attitude
• B) buyer-readiness stage
• C) loyalty status
• D) user status
• E) benefits

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Definitions:

Equals Method

A method in Java used to compare the contents of two objects for equality, rather than comparing their references.

GetName

Typically a method in programming that returns the name of an object or variable.

This Parameter

The "this" parameter in programming refers to a variable within an object method that symbolizes the object itself, used to access members of the object.

Instance Variables

Variables defined within a class for which each instantiated object of the class has its own copy.