A Brand Must Demonstrate ________, for It to Function as a True

question 5

Multiple Choice

A brand must demonstrate ________, for it to function as a True point-of-difference.

• A) clear superiority of an attribute or benefit
• B) clear profitability to the company
• C) clear similarity to the attributes of other brands
• D) technological advances for an attribute or benefit
• E) exploitation of competitors' weakness

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Definitions:

Second Marriages

Marital unions that occur after one or both partners have been married previously.

Divorce

The process where a marriage is officially ended by a court or a recognized authority.

Egalitarian

A belief or doctrine that advocates for equal rights, benefits, and opportunities for all members of society, regardless of status or gender.

Heterosexual Relationships

Romantic or sexual relationships between individuals of the opposite sex.