Which Is Factor in Fueling the Trend Toward Integrated Communication

question 6

Multiple Choice

Which is factor in fueling the trend toward integrated communication approach in public relations?

• A) continued growth of organizations
• B) larger budgets for organizational marketing and communication
• C) marketing of products/services generally unaffected by public and social policy issues
• D) advertising, because of high costs, isn't the silver bullet that it used to be
• E) merger mania in today's business world

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Definitions:

Europe

A continent located entirely in the Northern Hemisphere and mostly in the Eastern Hemisphere, known for its rich history, cultural diversity, and economic influence.

Politically

Relating to the ideas, strategies, or actions of government, public policies, or the conduct of governance.

Window Glass Workers

Individuals skilled in the manufacturing and installation of window glass, a trade that involves the production of flat glass for architectural use.

French

Relating to France or its people, language, or culture.