The Theory That Says People Use the Mass Media for Variety

question 5

Multiple Choice

The theory that says people use the mass media for variety of purposes in known as:

• A) two-way symmetrical communication.
• B) two-step flow.
• C) management by objective.
• D) uses and gratifications.
• E) spiral of silence.

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Definitions:

Stress

A psychological and physical response to perceived challenges or threats, leading to various emotional, cognitive, and biological reactions.

Hippocampus

A key structure in the brain involved in the formation of new memories and is closely associated with learning and emotions.

Cortisol

A steroid hormone released by the adrenal glands in response to stress and low blood-glucose concentration, involved in metabolic functions.

Memory

The faculty by which the mind stores and remembers information, allowing for the retention and recall of past experiences.