Using Social Networking Tools to Converse with Customers Is Called

question 20

Multiple Choice

Using social networking tools to converse with customers is called:

• A)analytical CRM.
• B)social CRM.
• C)operational CRM.
• D)PRM.
• E)ERM.

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Definitions:

Public Company

A corporation whose shares are publicly traded on stock exchanges, allowing investors to buy and sell shares.

Stock Exchange

A regulated market where securities, such as stocks and bonds, are bought and sold.

Economic Profit

Profit calculated by subtracting both explicit and implicit costs from total revenues.

Investment

The operation of assigning monetary resources with the prospect of earning income or making a profit.