Which of the Following Does Not Explain Why Consumers Buy

question 133

Multiple Choice

Which of the following does not explain why consumers buy products that many other consumers are already buying?

• A)technology
• B)the satisfaction people derive by being viewed as "fashionable"
• C)cost-effective way to gather information about a product
• D)differences in tastes and preferences

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Definitions:

Attraction Test

A method or experiment designed to measure the appeal or attractiveness of an object, individual, or concept.

Attachment Behaviour

The tendency of an infant to maintain close physical proximity to the mother or primary caregiver.

Bowlby

John Bowlby was a British psychologist best known for his work in developing Attachment Theory, which emphasized the importance of early emotional bonds between children and their caregivers.

Caregiver

A person who provides direct care, support, and assistance to someone in need, often a child, elderly, or disabled person.