SAS International Hotels Devised Which of the Following Sales Promotions

question 20

Multiple Choice

SAS International Hotels devised which of the following sales promotions targeted at older consumers?

• A)First to provide senior citizen discounts.
• B)Provided a discount percent equivalent to their age.
• C)A free hotel room if large family gatherings were held at the hotel.
• D)Free ballroom service for large family gatherings.
• E)Discount for large family gatherings.

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Definitions:

Food Supplies

The total amount of food available or stocked for consumption and distribution to meet the demands of the population.

Green Globes

A certification program focused on improving environmental performances of buildings through sustainable design and operations.

LEED

Leadership in Energy and Environmental Design; a widely used green building certification program that evaluates the environmental performance of a building.

ISO 14000

A family of international standards related to environmental management aimed at helping organizations minimize their environmental impact.