Which of the Following Is the Correct Sequence of Events

question 2

Multiple Choice

Which of the following is the correct sequence of events in regard to the process of selecting a target market and position strategy?

• A) creating a unique positioning strategy, selecting a target market, segmenting the market
• B) segmenting the market, creating a unique positioning strategy, selecting a target market
• C) segmenting the market, selecting a target market, creating a unique positioning strategy
• D) selecting a target market, creating a unique positioning strategy, segmenting the market
• E) creating a unique positioning strategy, segmenting the market, selecting a target market

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Definitions:

Inflation

The pace of escalation in the overall price environment for goods and services, lessening the ability to procure.

Real Exchange Rate

A measure of the value of one country's currency compared to another's, adjusted for inflation, reflecting the purchasing power of the currencies for goods and services.

Net Exports

The difference between a country's total value of exports and its total value of imports, indicating whether it has a trade surplus or deficit.

Purchasing-power Parity

A theory in economics that states that exchange rates between currencies are in equilibrium when their purchasing power is the same in each of the two countries.