The Primary Opportunity Existing for Startups in Emerging Industries Is

question 35

Multiple Choice

The primary opportunity existing for startups in emerging industries is to ________.

• A) consolidate the industry and establish industry leadership as a result of doing so
• B) win customers by placing an emphasis on service and process innovation
• C) pursue a niche strategy, which focuses on a narrow segment of the industry that might be encouraged to grow through product or process innovation
• D) capture a first-mover advantage
• E) pursue a cost reduction strategy, which is accomplished through achieving lower costs than industry incumbents through process innovation

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