Examlex
Which of the following statements concerning decision making is INCORRECT?
Functional-Level Strategy
A focused plan of action for individual departments or units within a company to align with the broader business goals.
Marketing Plan
A comprehensive document that outlines a company's marketing strategy, objectives, and tactics for a specific time period.
Core Purpose
The core purpose of a company is its fundamental reason for being, beyond just making money, which guides its business direction and strategy.
Vision Statement
A declaration of an organization's long-term goals and aspirations.
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