Which of the Following Is NOT an Example of External

question 73

Multiple Choice

Which of the following is NOT an example of external marketing?

• A) using information from checkout scanner data to make marketing decisions
• B) holding company values training sessions for employees
• C) lobbying local and state governments for beneficial regulations
• D) purchasing advertising in multiple media forms
• E) distributing press releases about brands and company practices to media outlets

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Definitions:

Consumer Products

Goods produced for personal use by consumers, including items like electronics, food, and clothing.

Manufacturing Cycle Efficiency (MCE)

Process (value-added) time as a percentage of throughput time.

Non-Value-Added Time

Time during which a product is not being directly added value to, such as wait or idle time, which does not contribute to the end value of the product.

Throughput Time

The total time taken from the start to the finish of a production process or operation, including both processing time and any periods of inactivity.