IBM Manager Celia Moore Coordinates IBMs Long-Standing "Reinventing Education" Program

question 1

Multiple Choice

IBM manager Celia Moore coordinates IBMs long-standing "Reinventing Education" program that involves intensive research into how educational institutions can use the fruits of new technologies to transform what they do. In the process, the program is actually helping to shape a market of significant interest to IBM. "We see the program very much as an investment, rather than handing out money," says Moore. The existence of this program most strongly suggests that IBM has which of the following?

• A) an environmental concept
• B) a financial bottom line
• C) a marketing code of ethics
• D) a consumerist orientation
• E) a policy of corporate social responsibility

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Definitions:

Principal-Agent Relationship

A relationship in which one party (the agent) is authorized to act on behalf of another (the principal) in conducting transactions with third parties.

Strict Liability

A legal principle where a party is responsible for damages caused by their actions, regardless of negligence or intent.

Voting Agreement

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Business Judgment Rule

A legal principle that protects company directors from liability for decisions made in good faith and in the interest of the company.