________ Occurs When a Business First Identifies a Market Segment

question 7

Multiple Choice

________ occurs when a business first identifies a market segment it wants to serve and then develops a product or service that is appropriate for that segment.

• A) Niche targeting
• B) Concentrated targeting
• C) Market targeting
• D) Target marketing
• E) Behavioral targeting

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Definitions:

Core

In manufacturing, the part of a mold that shapes the interior of a molded product or in computer science, a processing unit within a computer's CPU.

Cavity

In manufacturing, it refers to the hollow or recessed part of a mold into which material is injected or poured to form a particular shape.

White Iron

A hard, brittle form of cast iron, made by cooling the casting quickly, with a microstructure of cementite and pearlite.

Cold Shorting

A material property where a metal becomes brittle at low temperatures, making it prone to cracking when subjected to stress.