Demographic Segmentation Is So Frequently Used in Market Segmentation Because

question 1

Multiple Choice

Demographic segmentation is so frequently used in market segmentation because it ________.

• A) creates smaller segments than other methods do
• B) creates more easily reached segments than other methods do
• C) does not involve stereotypes
• D) involves the easiest information to obtain
• E) involves the fewest attributes

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Definitions:

Political Campaign

An organized effort which seeks to influence the decision-making process within a specific group, often associated with elections to public office.

Press Agentry

An aspect of public relations focused on generating media coverage and public attention, often through provocative or sensational methods.

Newspaper Industry

A sector focused on the production and distribution of newspapers, which provide news, information, and commentary to the public.

American Independence

The historical event in which the thirteen colonies declared their independence from British rule in 1776, leading to the formation of the United States.