Recognizing That Some People Eat Cereal Because of Its Nutritional

question 72

Multiple Choice

Recognizing that some people eat cereal because of its nutritional value, some people eat cereal because it is easy to prepare, and some eat cereal because it tastes good is part of the ________ process.

• A) perceptual map
• B) segmentation
• C) customerization
• D) differentiation
• E) positioning

---

Definitions:

Bonanza Farms

Large-scale agricultural operations in the United States during the late 19th century that utilized advancements in farming technology and practices to produce massive quantities of crops, particularly wheat.

American Citizenship

The status of being a citizen of the United States, entailing certain rights, duties, and privileges as outlined by the U.S. Constitution and laws.

Chief Joseph

A leader of the Nez Perce tribe who conducted a remarkable retreat in an attempt to lead his people to Canada in 1877 to escape conflicts with the U.S. government.

Wounded Knee Massacre

Last incident of the Indian Wars; it took place in 1890 in the Dakota Territory, where the U.S. Cavalry killed over 200 Sioux men, women, and children.