A Focus Group Would Most Likely Be Used in the ________

question 41

Multiple Choice

A focus group would most likely be used in the ________ stage of new product development.

• A) idea screening
• B) concept development
• C) test marketing
• D) commercialization
• E) business analysis

---

Definitions:

Vitamin C

An essential nutrient and antioxidant found in fruits and vegetables, important for immune system function and skin health.

Keratinization

The process by which cells from beneath the skin or in other organs become filled with keratin protein, die, and form tough, resistant structures such as skin, nails, and hair.

Epidermal Cells

Cells that make up the epidermis, the outermost layer of the skin, serving as a protective barrier against environmental elements.

Abrasion

A wound caused by superficial damage to the skin, no deeper than the epidermis.