There Are No Magic One-Size-Fits-All Guidelines for Writing Successful Marketing

question 20

Multiple Choice

There are no magic one-size-fits-all guidelines for writing successful marketing and business plans.Which writing and style guideline below still generally applies?

• A)Use different color fonts or paper to represent different sections of your plan.
• B)Use informal language unless you plan to borrow at least $100,000.
• C)Include as an attachment the résumés for all key players in your management team.
• D)Set a firm date by which you will require an answer from a potential investor,after which you will take your plan somewhere else.
• E)Use visuals where appropriate.

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Definitions:

Music

A form of art that uses sound organized in time, often combining vocal or instrumental sounds to produce harmony, rhythm, and expression of emotion.

Productivity

The efficiency at which goods or services are produced, often measured in terms of output per unit of input.

Experimental Group

A group of subjects in an experiment who are exposed to the variable under study.

Low-Fat Diet

A dietary approach that reduces the intake of fat, especially saturated fat and cholesterol, to promote heart health and possibly aid in weight loss.