An Organization That Focuses Its Efforts on Continuously Collecting Information

question 188

Multiple Choice

An organization that focuses its efforts on continuously collecting information about customers' needs,sharing this information across departments,and using it to create customer value is said to have a(n)

• A)product orientation.
• B)macroeconomic orientation.
• C)market orientation.
• D)industry orientation.
• E)societal marketing orientation.

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Definitions:

Probationary Period

A trial period at the beginning of employment during which an employer can evaluate an employee’s performance and fit with the company.

ISO 9000

A set of international standards for quality management and quality assurance designed to help companies ensure they meet customer and other stakeholder needs.

Adverse Selection

A situation where asymmetric information leads one party in a transaction to select undesirable risks without the other party's knowledge.

Deductible

The amount paid out of pocket by the policyholder before an insurance company pays a claim.