Technological Advances Can Replace or Substitute for Existing Products in a Relatively

question 167

Multiple Choice

Technological advances can replace or substitute for existing products in a relatively short period.IBM's Watson is a likely replacement or substitute for

• A)TV broadcasts.
• B)digital video recorders.
• C)a customer service representative.
• D)printed publications.
• E)plastic credit cards.

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Definitions:

Environmental Marketing

A marketing approach that emphasizes sustainability and the minimization of negative environmental impact through its products, services, and operations.

Recycling

The process of collecting, processing, and converting waste materials into new products to prevent waste of potentially useful materials, reduce consumption of fresh raw materials, and lower energy usage and pollution.

Cause Marketing

A partnership between a for-profit company and a nonprofit organization to mutually promote and benefit from social or charitable causes.

Cause Marketing

A strategy where businesses align with social issues or causes to increase brand awareness while also contributing to a social cause.