In 2008,Apple Filed for and Received Approval from the U

question 33

Multiple Choice

In 2008,Apple filed for and received approval from the U.S.Patent and Trademark Office to trademark the "App Store" name to describe a service that allows its iPhone and iPad customers to purchase and download applications,video games,and other software.Over the years,Apple has invested millions in advertising and publicity and customers have purchased millions of dollars of software from its "App Store." However,Amazon.com claims that Apple did not have exclusive rights to the name because other firms used it to describe their online storefronts where consumers can obtain software for smartphones and tablet devices.In 2011,Apple filed a lawsuit against Amazon for violating its trademark.Why should Apple rigorously protect its "App Store" trademark?

• A)Apple risks losing its status as a generic smartphone and tablet device manufacturer.
• B)In order to maintain the use of its widely recognizable trademark,Apple must prevent the name from becoming generic.
• C)The Robinson-Patman Act conferred ownership of the "App Store" name and other trademarked property to Apple and/or Microsoft.
• D)The government will file charges for trademark infringement only if Apple,the owner of the trademark,has documented proof of wrongdoing by Amazon.
• E)By protecting its trademark,Apple is protecting the entire smartphone and tablet device industries from indirect competition.

Identify the impact of alignment between individual needs and organizational goals on employee motivation.

Acknowledge the role of effective communication, including the use of words and emotional expressions, in leadership and success.

Identify the structures and stages of mitosis.

Understand the process and significance of cytokinesis in cell division.

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Definitions:

Transcription Factors

Proteins that regulate the transcription of genes by binding to DNA and influencing RNA synthesis.

Gene Expression

The process by which information from a gene is used in the synthesis of a functional gene product, usually proteins, affecting the cell function.

Transcription

A process in which the DNA sequence in a gene is copied into mRNA.

MicroRNA

Small noncoding RNA that silences gene expression by hybridizing with an mRNA, thus triggering its destruction.