How Do Selective Perception, Selective Exposure, Selective Comprehension, and Selective

question 7

Essay

How do selective perception, selective exposure, selective comprehension, and selective retention differ?

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Definitions:

Efficacy

The ability to produce a desired or intended result, often used in the context of the effectiveness of drugs, treatments, or methodologies.

Cognitive Dissonance

A mental struggle caused by holding conflicting beliefs and attitudes at the same time.

Leon Festinger

A social psychologist known for developing the theory of cognitive dissonance.

Theory

An organized collection of thoughts aimed at clarifying something, established on broad principles that are not derived from the phenomenon being clarified.