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The Primary Organizational Buying Objective for Business Firms Is to

question 197

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The primary organizational buying objective for business firms is to


Definitions:

Majority Vote

A decision-making process where the option receiving more than half of the votes is chosen or deemed accepted.

Buying Center

A group of individuals within an organization who participate in the decision-making process of purchasing goods or services.

Initiator

The buying center participant who first suggests buying the particular product or service.

Student Body President

An elected representative of the students in educational institutions, typically responsible for representing student interests.

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