Examlex
The primary organizational buying objective for business firms is to
Majority Vote
A decision-making process where the option receiving more than half of the votes is chosen or deemed accepted.
Buying Center
A group of individuals within an organization who participate in the decision-making process of purchasing goods or services.
Initiator
The buying center participant who first suggests buying the particular product or service.
Student Body President
An elected representative of the students in educational institutions, typically responsible for representing student interests.
Q3: Describe the World Trade Organization (WTO)and its
Q7: The department secretary orders pens,copy paper,and printer
Q69: A buy class situation affects buying center
Q101: In recent decades,a number of countries with
Q132: The strategy transnational firms employ that standardizes
Q233: Which of the following is a concept
Q244: The Journal of Marketing Research and the
Q290: A firm using a test market to
Q314: In marketing,advertisements or salespeople can activate a
Q333: Relatives and friends whom the consumer trusts