When Nestlé Actually Owns a Subsidiary or Division in a Foreign

question 42

Multiple Choice

When Nestlé actually owns a subsidiary or division in a foreign country,such as its own ice cream manufacturing operation in China,this global market entry strategy is known as ________ and represents the greatest commitment a company can make to international sales.

• A)licensing
• B)local assembly
• C)a joint venture
• D)direct investment
• E)local manufacturing

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Definitions:

Resistance

The refusal to accept or be changed by something.

Adherence

The act of following or sticking to a plan, instruction, or set of rules.

Organizational Politics

Behavior that is not formally sanctioned by the organization and that is focused on maximizing our self-interest, often at the expense of the organization or other employees.

Coalition Building

is the process of forging alliances or partnerships among groups or individuals to achieve shared goals or address common issues.