The Purpose of Nielsen's Cross-Platform Television Rating System Is to

question 125

Multiple Choice

The purpose of Nielsen's cross-platform television rating system is to

• A)expand its scope to include the effectiveness of online college courses.
• B)expand its scope to include satellite radio programming.
• C)combine its new online ratings with its existing TV ratings.
• D)expand its business to a global market.
• E)gain access to every American home that owns a television,mobile phone,or computer.

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Definitions:

Aptitude Tests

Standardized tests designed to measure a person's ability to acquire skills or knowledge in specific domains.

Achievement Test

A standardized test designed to measure an individual's level of knowledge, skill, or accomplishment in a particular area.

Differential Aptitude Test (DAT)

A standardized test designed to assess an individual's potential to succeed in various academic and vocational areas.

Mathematics

A broad area of study concerning numbers, quantities, shapes, and patterns along with the logical operations and relationships between them.