The Data That Are Collected with a "People Meter" and Later

question 71

Multiple Choice

The data that are collected with a "people meter" and later published by Nielsen as national TV ratings are an example of ________ data when gathered.

• A) internal secondary data
• B) interactive industry data
• C) curated promotional data
• D) mechanical observational data
• E) sensitivity data

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Definitions:

Clarify Expectations

The process of making sure all parties involved understand the requirements, goals, and responsibilities in a certain context.

First Instincts

The initial, intuitive response or reaction one has towards a situation or decision.

Critical Thinking Skills

The ability to think clearly and rationally about what to do or what to believe, including the ability to engage in reflective and independent thinking, and to question assumptions and evidence critically.

Review Schedule

A planned arrangement of study or assessment times to go over material or tasks, ensuring comprehension and completion.