Primary Demand Is a Desire for the ________ Rather Than

question 15

Multiple Choice

Primary demand is a desire for the ________ rather than for a ________;it might be the focus of marketing when there are few competitors with the same product.

• A)product class;specific brand
• B)problem solution;product category
• C)brand name;product category
• D)novelty;problem solution
• E)product concept;tangible product

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Definitions:

Social Hierarchy

A system of ranking or organizing people within a society based on their status, roles, or authority.

Cultural Assessment

The evaluation of an individual's beliefs, norms, and values practiced within their culture.

Cultural Safety

Practices that recognize, respect, and nurture the unique cultural identity of individuals and communities, ensuring a safe environment for health care and social services.

Values

Core beliefs or standards that guide and motivate attitudes and actions in individuals and groups.