Procter & Gamble Has a Large ________ That Includes Product

question 232

Multiple Choice

Procter & Gamble has a large ________ that includes product groupings such as beauty and grooming (Crest toothpaste and Gillette razors) ,household care (Downy fabric softener and Tide detergent) ,and Pampers diapers.

• A)marketing mix
• B)product class
• C)product itemization
• D)product line
• E)product mix

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Definitions:

International Companies

Businesses that operate across multiple countries outside of their original country of establishment.

Product Manufacturing

The process of producing goods from raw materials through various procedures such as assembly or chemical transformation.

Globalization

The process by which businesses or other organizations develop international influence or start operating on an international scale, leading to increased interconnectedness and interdependence of the world's markets and businesses.

Research And Development (R&D)

The process of investigating and creating new products and services or improving existing ones through innovations.