A ________ Product Requires Little Learning by the Consumer, and the Benefits

question 151

Multiple Choice

A ________ product requires little learning by the consumer, and the benefits of the purchase are readily understood.

• A) high-learning
• B) fashion
• C) fad
• D) substitute
• E) low-learning

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Definitions:

Product Departmentation

Product Departmentation is an organizational structure method where a company is divided into departments based on the products or product lines they manage or produce.

Organization Size

The scale or extent of an organization, typically measured by the number of employees, revenue, or operational scope.

Matrix Departmentation

Employees remain members of a functional department while also reporting to a product or project manager.

Functional Department

A specialized unit within an organization focusing on a specific function or area, like marketing or finance.