Figure 11-5 -The Consumers Represented by Segment D in Figure 11-5 Above

question 140

Multiple Choice

Figure 11-5

-The consumers represented by Segment D in Figure 11-5 above are called

• A)early adopters.
• B)late majority.
• C)laggards.
• D)early majority.
• E)innovators.

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Definitions:

Net Present Value (NPV)

A valuation method used to assess the profitability of an investment by calculating the present value of expected future cash flows minus the initial investment cost.

Externality

A consequence of an industrial or commercial activity that affects other parties without this being reflected in market prices, often considered as either positive or negative.

Capital Cost Allowance (CCA)

A tax deduction available in Canada for depreciable property that can be used to reduce taxable income.

Straight-line Depreciation

A method of allocating the cost of a tangible asset over its useful life in equal annual amounts.