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The marketers used all of the following "ignitions" to spark interest in the Secret deodorant brand with consumers except which?
Variable Cost
Costs that vary directly with the level of production or service delivery.
Fixed Manufacturing Cost
A rephrased definition for Fixed Manufacturing Overhead; these are costs that do not change with the level of manufacturing activity, such as property taxes on a factory.
Manufacturing Overhead
All indirect costs associated with the manufacturing process, including utilities, depreciation, and salaries for management.
Fixed Manufacturing Cost
Costs that remain constant regardless of the level of production, such as salaries of permanent employees and depreciation of factory equipment.
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