Which of the Following Statements Regarding Service Branding Is Most

question 34

Multiple Choice

Which of the following statements regarding service branding is most accurate?

• A)New services cannot be patented.
• B)Because services are intangible and more difficult to describe,brand names and logos are of critical importance.
• C)Services must include the word service in all their brand names.
• D)Service firms without a brand reputation find it easy to introduce new services.
• E)All service logos and brands must be designated with the "ˢᴹ" symbol.

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Definitions:

Lab

Abbreviated as lab, it refers to a controlled environment designed for conducting scientific research, experiments, and tests.

Walk in/Open Hours-Pro

Refers to professional service hours during which individuals can receive services without a prior appointment.

Clustering-Pro

A method used in data analysis where a set of objects or points with similar characteristics are grouped together in clusters.

Double-Booking-Pro

A scheduling strategy where a professional or service provider schedules two clients or appointments at the same time.