Which of the Following Statements Regarding Pricing Constraints Is Most

question 193

Multiple Choice

Which of the following statements regarding pricing constraints is most accurate?

• A)When a product is in the introductory stage of the product life cycle,the initial price must be low since consumers still don't know what the product can really do.
• B)Patents and limited competition earlier the product life cycle mean that higher prices can usually be charged.
• C)The greater the number of products in a company's product line,the less the product features of similar products can affect price.
• D)The newest addition to a company's product line should always have the highest price in order to maintain the value of existing brands.
• E)To avoid cannibalization,the newest product addition to a company's product line should never have a price lower than the other offerings in the line.